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Kevin Kane
Jul 17, 20242 min read
How to Win With In-Game Advertising
In-game advertising utilizes programmatic technology to integrate ads into mobile, computer, and video games. These intrinsic in-game ads...
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Kevin Kane
Jun 25, 20242 min read
APEX Gaming Network (AGN) Expands Its Reach, Launches in the UK
Apex Gaming Network (AGN) Expands Its Reach, Launches in the UK
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Jal Sonpal
May 9, 20243 min read
Leveraging the Power of In-Game Advertising for Back-to-School Success
Discover how InGameAdvertising is transforming BackToSchool campaigns, creating engaging and contextual connections with families
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Carlos Guevara
Mar 6, 20242 min read
The Evolving Landscape of Console Gaming and Audience Segmentation
Dive into the latest trends that highlight the significant changes and innovative approaches in console gaming and audience segmentation
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Kevin Kane
Mar 6, 20244 min read
Gaming Market Trends to Watch in 2024: A Digital Marketer’s View 👀
Take a look into the key trends shaping the gaming market this year from the view of a Digital Marketer in the Gaming Space
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Jal Sonpal
Mar 6, 20244 min read
Harnessing the Power of In-Game Advertising: A Game-Changer for Brands
Harnessing the Power of In-Game Advertising: A Game-Changer for Brands
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Carlos Guevara
Dec 4, 20233 min read
Navigating the Next Level: The Evolution and Future of In-Game Advertising 🎮🚀
Gaming: The one realm that has garnered significant attention from advertisers and is poised for explosive growth.
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Carlos Guevara
Nov 1, 20232 min read
The Influx of Advertisements: How to Stay Relevant and Visible This Holiday Season
November is here and we’re ramping up to the holiday season. A season that is traditionally a time of joy and celebration, but for...
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Kevin Kane
Oct 2, 20233 min read
Hey CPG brands!.. Don't forget about gamers
Remember when video games were 49.99? Well today they are $90 dollars above. Which is why so many gamers, young and old are turning to...
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Kevin Kane
Sep 14, 20233 min read
In-Game Ads: Powering Retail Success
Explore how the rise in the popularity of gaming helps to create innovative opportunities for other businesses, particularly retailers.
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Kevin Kane
Aug 8, 20233 min read
Gaming: The New Frontier of Media and Entertainment Consumption
The gaming industry has revolutionized the way people consume media and entertainment. This is where brands need to be
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Kevin Kane
Jul 6, 20233 min read
Breaking the misconceptions around in-game advertising
AGN tackles 5 misconceptions that brands have surrounding In-Game Advertising according to a recent IAB study
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Kevin Kane
Jun 6, 20233 min read
Opinion: A brands existence is not advertising - Youth Advertising in the Metaverse
Roblox. The name of an online video game loved by youth and teens should ring a bell if you're in the world of advertising and...
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Kevin Kane
May 4, 20232 min read
How gamers make travel plans in 3D worlds
Do gamers make really travel plans in 3D worlds?
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Kevin Kane
Apr 5, 20233 min read
Why in-game ads make sense for media and entertainment
Why in-game ads make sense for media and entertainment. Gaming wins in the battle for attention
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Carlos Guevara
Mar 17, 20232 min read
How banks and fintech are using in-game ads
Discover how the bank and fintech industry is using in-game advertising to reach and engage new and existing customers
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Carlos Guevara
Feb 15, 20233 min read
Why are Canadians tired of lotto, casino and betting ads?
Remember when watching sports on TV was all about the sport itself, or the players, and the in-game stats?...
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Carlos Guevara
Jan 19, 20232 min read
The metaverse of tomorrow is cool but the in-game opportunities today are cooler.
Discover how the in-game ad opportunities in the metaverse of tomorrow are being paved by the in-game opportunities available today
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Carlos Guevara
Aug 22, 20223 min read
Roblox and the opportunities for brands
Discover why your brand should be advertising in Roblox.
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Carlos Guevara
Jul 4, 20223 min read
In-game ad capabilities (My top 5 great examples of in-game advertising)
Discover the top 5 ways brands are leveraging in-game advertising in this blog post that showcases some of the best use of this ad-tech
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